If your business has a website and you are dabbling in the digital marketing sphere, then you are no stranger to the term Search Engine Optimisation (SEO). In simple terms, SEO means that you are optimising your content to increase your websites’ visibility and searchability online, organically.
The number of mobile users is constantly growing as mobile technology evolves and expands. The prominence of mobile has given rise to a few myths that seem, on the face of things, self-evident. If believed, these myths can prove very harmful to a company trying to expand into the mobile market.