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Search Engine Marketing, or SEM, is a Digital Marketing strategy used to gain more visibility for a business or brand through paid advertising.
Facebook is one of the most popularly used social media platforms around, with millions of users online on it every minute.
In marketing, lead generation is the initiation of consumer interest or enquiry into products or services of a business.
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Public relations can also be described as the practice of managing communication between an organization and its audiences.
You will earn lots of media attention by executing a good PR strategy.
During economic slowdowns, companies usually slash public media budgets, arguing that they must safeguard cash flow to survive.
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